HOME — I used to have a Klingon cookbook. No, it was Lt. Uhura’s Cookbook. But there was Klingon it it. That was in university. More than 20 years ago.
I never cooked anything from it.
Are you kidding?
But I moved it from dorm to dorm and house to house. I thought its simple existence was funny enough. (Yes, not everyone shared my sense of humour then either.)
However, my daughter has just brought the world of Fan Fiction to my attention. It seems that Star Trek was even a pivotal modern outburst of it. Followed by Star Wars… And today people like Stephenie Meyer and JK Rowling, for the Twilight and Harry Potter series, even actively encourage it, saying they read it.
It’s a really interesting phenomenon. And not one without it’s legal and copyright implications.
So my question today is: Why don’t brands do it more?
People write Star Trek cookbooks because they are obsessed with the show. And one assumes they buy other people’s Star Trek cookbooks. But what about great brands and companies?
Imagine some of the great BP fiction that could come out of the Deepwater Horizon situations?!
Okay, maybe that’s not the best example.
But what about other, more day-to-day examples?
I think it’s a heck of an idea.
I think I’ll talk to some clients about it this week.
/df
Loading...
